Exploring the Essence of Pickedfromdagarden: A Streetwear Brand Rooted in Experience and Expression

In the ever-evolving world of streetwear, where trends often dictate the pulse of the market, a brand like Pickedfromdagarden stands out by staying true to its roots. This label, born from a personal journey and cultural experiences, offers more than just clothing—it offers a narrative, an expression of life’s nuances, and a reflection of the streets that inspire it.

The Story Behind Pickedfromdagarden

Originating from the streets of New Jersey, with ties to California’s vibrant culture,  the brand is the brain child of Justin Reid, an artist who’s experiences & environment shaped his vision.

Circa 2017, what began as a simple phrase eventually blossomed into a full-fledged brand. The idea was to create something organic, something that could grow and evolve—just like the individual who wears it. Pickedfromdagarden isn’t just about clothes; it’s about the expression of one’s life experiences, emotions, and the constant evaluation of oneself.

Standing Out in a Crowded Market

In an industry as saturated as streetwear, Pickedfromdagarden differentiates itself through its deep connection to street culture, particularly graffiti. The brand’s designs are a homage to the raw, unfiltered creativity found in urban environments. By incorporating elements of graffiti and street art into its collections, Pickedfromdagarden captures the essence of the streets—bold, unapologetic, and full of life.

While many brands chase trends, Pickedfromdagarden remains focused on its unique vision. The founder admits to not being heavily influenced by the broader fashion industry, instead prioritizing personal creativity and staying true to the brand’s identity. This approach allows the brand to maintain authenticity, even as it navigates the ever-changing fashion landscape.

Core Values and Philosophy

At the heart of Pickedfromdagarden is the idea of growth through self-expression. The brand encourages individuals to explore and evaluate themselves, using fashion as a medium for personal growth. It’s not just about what you wear, but what your clothing says about your journey, your struggles, and your triumphs.

The brand’s philosophy is deeply personal, rooted in the founder’s experiences and the belief that fashion should be a reflection of one’s innermost thoughts and feelings. This commitment to authenticity is what makes Pickedfromdagarden more than just a brand—it’s a movement.

The Creative Process

When it comes to design, Pickedfromdagarden draws inspiration from various sources, with music production playing a significant role. The founder likens the process of creating music to that of designing clothing—both require a deep understanding of rhythm, flow, and harmony. Graffiti also plays a crucial role in the design process, with its bold lines and vibrant colors influencing the brand’s aesthetic.

The creative process is fluid and organic. Inspiration can strike at any moment, and the time it takes to develop a concept into a final product can vary. Whether it’s a matter of days or weeks, the goal is always to refine and improve, ensuring that each piece of clothing resonates with the brand’s core values.

Overcoming Challenges in the Industry

Building a brand from the ground up is never easy, and Pickedfromdagarden is no exception. One of the biggest challenges has been deciding whether to handle production in-house or outsource it. The learning curve has been steep, but the founder’s commitment to quality and authenticity has guided the brand through these challenges.

Social media and community engagement are vital to the brand’s growth, though the founder admits it can sometimes feel like a necessary burden. Despite this, Pickedfromdagarden remains focused on putting itself out there, engaging with its audience, and staying true to its mission.

The Future of Streetwear and Pickedfromdagarden

The streetwear industry is in a constant state of flux, with new brands emerging and old ones fading away. However, Pickedfromdagarden sees this as an opportunity. In a market saturated with copy-paste designs, there’s a growing demand for brands that offer something different—something authentic.

Collaborations play a role in the brand’s strategy, though the founder is cautious about ensuring that any partnership aligns with the brand’s values and goals. When done right, collaborations can be incredibly positive, but they must be approached with care to avoid diluting the brand’s identity.

The Rewarding Journey and Advice for Aspiring Designers

For the founder of Pickedfromdagarden, the most rewarding aspect of running a streetwear brand is seeing people resonate with the art that is created. There’s nothing quite like the feeling of knowing that your work has touched someone’s life, that your designs are more than just clothes—they’re a form of expression.

To those looking to start their own streetwear brand, the founder offers simple yet profound advice: “Try to make a younger version of yourself happy.” Don’t let anyone tell you that your ideas aren’t possible, but remain open to different perspectives. And above all, remember to take breaks. The industry is fast-paced and competitive, but staying grounded and true to yourself is key to long-term success.

Looking Ahead: What’s Next for Pickedfromdagarden?

As Pickedfromdagarden continues to grow, the brand’s focus remains on shedding light on the people behind the scenes. The founder is passionate about highlighting not just the models who wear the clothes, but also the photographers, designers, and artists who contribute to the brand’s success. By doing so, Pickedfromdagarden aims to foster a more inclusive industry that values all creative contributions.

With exciting projects and collaborations on the horizon, the future looks bright for Pickedfromdagarden. The brand is poised to continue its journey of growth, expression, and community, solidifying its place as a unique and authentic voice in the streetwear industry.

Pickedfromdagarden is more than just a streetwear brand—it’s a testament to the power of personal expression and the impact of staying true to one’s roots. Whether you’re drawn to its bold designs or the story behind them, Pickedfromdagarden invites you to be part of a movement that values authenticity, creativity, and community above all else.

For more info on Pickedbydagarden check out:

https://www.youtube.com/watch?v=j7zFbk5FPEE

or 

https://www.pickedfromdagarden.com/shop